Are you keen to take on the social media responsibilities within your business, but worry you may not have the specific expertise needed to do it justice? Would you like to train up another member of your team to manage this side of the business in-house?
Many make the mistake of believing social media can be managed on an ad-hoc basis, wherever time and resources allow, without much thought given to strategy. As social media continues to grow and simultaneously becomes increasingly complex, there’s a lot to know to make sure your business is getting the best out of it.
What platforms should I be using? How do I build my audience? Should I buy an audience? What time of day is best to post? When should I use hashtags? What should my social media tone of voice sound like? How can I make sure my content is different from my competitors? Which other accounts should I engage with?
These are some of the hundreds of questions you will likely have asked yourself if you’re starting to look at social media for your business, or if you’re already playing in that space.
During these fun and informative sessions, we’ll offer examples of where social media is being done well, and conversely where it’s been a total and utter disaster. We’ll work with you to develop an ongoing strategy around content creation and participation that will engage existing followers and grow your audience.
The good news is Gruff Design is now sharing its significant knowledge with clients, training them up to a standard that means they’ll be able to manage their own social media accounts effectively going forward. With on-site training packages tailored to meet the distinct needs of your business, we’ll pay you a visit and teach you the do’s and don’ts when it comes to Facebook, Instagram and LinkedIn.
During these fun and informative sessions, we’ll offer examples of where social media is being done well, and conversely where it’s been a bit of a disaster. We’ll work with you to develop an ongoing strategy around content creation and participation that will engage existing followers and grow your audience. We’ll teach you how to make sure you stick to your brand guidelines when developing content, for that all important consistent approach.
Engaging the experts to show you how it’s done is a one-off cost that will continue to pay dividends long into the future as you become increasingly self-sufficient in the world of social media management.